Friday, February 12, 2010
Peoples Beer Makes Cameo in Beer Wars Documentary
In Beer Wars, that fleeting nod comes at about the eight minute mark. During a segment where the film is attempting a thumbnail sketch of how the big breweries went about killing off the regionals, there’s a short montage of collectables from breweries that are long gone. And it’s here that we get to see a People’s Beer playing card, quickly followed by a People’s Beer tray. It all goes by pretty damned quick so if you want to see it, you’d better keep your thumb poised over the pause button.
Beer Wars has gotten some mixed reviews (especially among the beer geeks), but it’s definitely worth a look if you’re interested in the baroque cosmology of American beer and how the beer you drink finds its way to you. Aside from that, it’s just nice to see one of our lost, local breweries remembered, if for only a moment.